King Me – Sora BMW AI Spec Film

Dave Clark

Watch my new @BMW Spec Film “King Me,” created primarily with Sora and inspired by the original BMW Films series.

This continues my AI spec Ad tradition. I remember releasing the Adidas spec commercial over a year ago. It moved the needle for AI films. More recently, I co-directed one of the Gen AI Coca-Cola broadcast commercials, which proved we were primed for the next stage.

Now, I’ve co-founded a film and television studio, @promise_ai which is built to create the next wave of AI-generated films and content.

The future is bright.

Udio was used to create the music. Eleven Labs for Sound. And Runway Act One for Lip Sync. Mash the tools together and make your stories.